HSM 4330 - STRATEGIC MANAGEMENT IN HEALTHCARE ORGANIZATIONS

3 Credit Hour(s)
A detailed study of the development and implementation of strategy and market positioning by healthcare organizations in the changing healthcare marketplace and stresses practical approaches to articulate an organization’s mission and vision with strategies to meet external and internal situations. Topics include: external and internal assessment, strategy development and implementation, market positioning, organizational structure to support strategy, provider-purchaser relationships, and governance and management structures.

Prerequisite(s): HSM 4000 and HSM 4100 or permission of department head
Offered: Fall